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Today I had a customer at my shop tell me they loved the clothes, but it was just too expensive. This was for a $79 hand embroidered tunic that would have taken at least 40+ hours to embroider. In the modern age this work could be done by machine and sold for $40 (which would make me more profit than the hand embroidered version). But in my opinion producing such a garment is perhaps, although still beautiful, it's lacking something, something that gives the owner the pleasure of wearing art and culture. The pleasure derived from an artisan made garment...

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  Welcome to our new online store! We are excited to launch our new website along with our in-house label "Awear...social Re-design". Our label follows the 10 principles of Fair Trade, it’s organic, it preserves traditional artisan skills, while also being edgy and yet still remains timelessly stylish. We are very proud of this collection :). It has been designed and made to a quality standard so our frocks can be loved and worn for a long time. This web site also includes labels that we collaborate with and whom we know without doubt also follow the ten principles of Fair Trade, as outlined by...

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