Awear...

'Awear...social redesign' is our in house label. The clothing is designed by an Australian Novocastrian designer. They are made in Lucknow India in a Fair Trade endorsed production facility. Fabrics sought are ethical and organic. Handloomed and hand embroidery are a common feature of this range. The designs are slightly edgy while still maintaining to a sense of timelessness.

'Aware...the social design project' is about creating and sourcing design partners whom want  to change the worlds social design for the better though fashion. Our label is to help us keep abreast of the fashion industry and to ensure that we can demonstrate how it can be done well.